Small business Insights: Tips, Trends, and Inspiration

We offer practical advice on a range of topics, including effective marketing strategies, financial management, and customer engagement techniques. This blog can help small business owners avoid common pitfalls and make informed decisions. Regular updates on trends and best practices also ensure that readers stay current in an ever-evolving marketplace, empowering them to grow their brand and increase their reach.

Amy Hayward Amy Hayward

How to Build a Strong Online Brand for Your Abbotsford Business

In today's hyper-connected world, a strong online brand is more than just a logo or a website. It's the foundation upon which you build customer relationships, foster loyalty, and differentiate yourself from the competition. For businesses operating in the vibrant and dynamic Abbotsford area, cultivating a strong online brand is essential for success.

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Amy Hayward Amy Hayward

Top 3 Website Mistakes small Businesses Are Making (and How to Fix Them)

In the fast-paced digital world of today, a poorly designed or poorly optimized website can severely hinder a business's ability to attract and retain customers. Many businesses in your region are unknowingly making critical website mistakes that can negatively impact their online visibility, user experience, and ultimately, their bottom line.

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Amy Hayward Amy Hayward

The Importance of Google My Business for BC Small Businesses

In the hyper-competitive digital landscape of BC, where businesses vie for attention from a tech-savvy audience, a robust online presence is no longer a luxury – it's a necessity. And at the heart of this online presence lies Google My Business (GMB), a free tool that can significantly impact your local visibility and customer acquisition.Think of Google My Business as your digital storefront. It's where you showcase your business to the world on Google Search and Maps, connecting you directly with potential customers actively seeking your products or services in the Lower Mainland.

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Amy Hayward Amy Hayward

5 Website Must-Haves for BC Small Businesses in 2025

In today's digital age, a strong online presence is no longer a luxury – it's a necessity. For businesses in the bustling Lower Mainland, from Vancouver to Abbotsford, a well-designed website is the cornerstone of their success. It's your virtual storefront, your 24/7 salesperson, and your primary channel for customer engagement.

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Amy Hayward Amy Hayward

Setting Smart Goals: A Year-End Business Essential

As a small business owner, you’ve likely experienced the whirlwind of a year. Now, as we approach the end of the year, it’s the perfect time to reflect on your business’s performance and set your sights on future success. One of the most effective ways to achieve your business goals is by setting SMART goals.

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Amy Hayward Amy Hayward

Prepare Your Website for Holiday Sales

The holiday season presents a unique opportunity to increase your sales and compete with larger retailers. With the right preparation, you can create a compelling online shopping experience that attracts customers and drives conversions.

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Amy Hayward Amy Hayward

Abbotsford Web Design

As a small business owner in Abbotsford, BC, you understand the importance of having a strong online presence. Your website is your digital storefront, and it's often the first impression customers have of your business. That's why hiring a skilled web designer is crucial. But with so many options available, how do you find the right person to help you achieve your goals?

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Amy Hayward Amy Hayward

What is a progressive web app?

In today's digital age, mobile devices have become an integral part of our lives. As a small business owner, it's essential to ensure your online presence is optimized for mobile users. One innovative solution that can significantly enhance your mobile experience is Progressive Web Apps (PWAs).

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Amy Hayward Amy Hayward

Choosing a web designer in vernon

Are you looking to revamp your website or create a brand-new online presence? If you're in Vernon, British Columbia, you're in the right place. In this blog post, we'll provide you with some essential web design tips to help you create a website that not only looks great but also effectively engages your audience.

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Amy Hayward Amy Hayward

Elevate Your Squarespace Brand with Stunning Typography

Typography is often overlooked in website design, but it plays a crucial role in conveying your brand's personality and enhancing readability. This post will explore how to choose the perfect fonts, create typographic hierarchy, and use typography to elevate your Squarespace website.

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Amy Hayward Amy Hayward

Master the Squarespace Grid: Creating Harmonious Layouts

The Squarespace grid system is a powerful tool for achieving visual balance and harmony on your website. By understanding its principles and applying them effectively, you can create layouts that are both aesthetically pleasing and user-friendly.

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Amy Hayward Amy Hayward

Small Business, Big Impact: Designing Effective Squarespace Websites

A well-designed website is essential for the success of any small business. Squarespace offers a user-friendly platform to create a professional online presence. But what makes a truly effective small business website? This post will explore key design principles and Squarespace features to help you build a site that drives results.

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Amy Hayward Amy Hayward

Beyond the Template: Customizing Squarespace for Unique Designs

Squarespace offers a fantastic platform for building beautiful websites, but its pre-designed templates can sometimes feel limiting. If you're looking to create a truly unique online presence, it's time to delve deeper into Squarespace's customization options. This post will guide you through the process of transforming your template into a one-of-a-kind reflection of your brand.

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